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| A unique feature of a Blog is that others can read your comments and respond back to them, thus creating an interactive dialogue. Quite often, many others will share their knowledge, experiences, etc., creating a resource for others to learn more about the subject. Again, this gives visitors a reason to return to your website.
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| A Blog is a chronological record of a person's thoughts, advice, concerns, etc. Although most people think of it as a personal hobby, it has a very real business application as well. A popular Blog on a subject of interest to others, with frequent updates, will draw visitors back to the website again and again. Visitors who come back often will look around the site for other updates, products, offerings, etc. They will also refer others who may have an interest in the same subject.
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